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대한민국 No.1 도서요약 - 북집

줌인 해외원서 리포트


Economics for the Common Good

Economics for the Common Good

공동선을 위한 경제학

저자 Jean Tirole 출판사 Princeton University Press

From the Nobel Prize–winning economist, a bold new agenda for the role of economics in society!

The New Silk Roads: The Present and Future of the World

The New Silk Roads: The Present and Future of the World

뉴 실크로드 : 세계의 현재와 미래

저자 Peter Frankopan 출판사 Knopf

From the bestselling author of The Silk Roads comes a new, timely, and visionary book about the dramatic and profound changes our world is undergoing right now--as seen from the perspective of the rising powers of the East.

Change by Design

Change by Design

디자인적 사고의 힘

저자 Tim Brown 출판사 HarperBusiness

The subject of “design thinking” is the rage at business schools, throughout corporations, and increasingly in the popular press—due in large part to the work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design bel..

Bubbles and Crashes

Bubbles and Crashes

거품과 충돌

저자 Brent Goldfarb 外 출판사 Stanford University Press

Strongly grounding their work in historical evidence, Goldfarb and Kirsch advance our understanding of how technological innovations sometimes do, and sometimes don't, lead to financial bubbles. They move the discussion of bubbles and crashes away from journalism and toward science. Investors and finance pr..

Company of One: Why Staying Small Is the Next Big Thing fo..

Company of One: Why Staying Small Is the Next Big Thing fo..

하나의 기업

저자 PAUL JARVIS 출판사 Houghton Mifflin Harcourt

Growth has been hacked to simply mean “more”. More revenue, more customers, more employees, more products, more, more, more. That’s a tragically myopic view of growth. Paul Jarvis will help you open your eyes to a broader, wiser definition of growth. One of learning, one of betterment, one of contentment..

From the Ground Up

From the Ground Up

하워드 슐츠의 삶과 일

저자 Howard Schultz 출판사 Random House

“Howard Schultz’s story is a clear reminder that success is not achieved through individual determination alone, but through partnership and community. Howard’s commitment to both have helped him build one of the world’s most recognized brands. It will be exciting to see what he accomplishes next.” - B..

Back to Human

Back to Human

다시 인간으로

저자 Dan Schawbel 출판사 Da Capo Lifelong Books

이 책은 사회적으로 더 많이 연결된 인력이 어떻게 더 많은 성취감과 생산성, 참여를 이끌어내고 극도의 피로감과 이직율을 방지하는 지를 설명한다. 따라서 앞으로의 리더는 기술에만 의존하지 않고 팀원들이 진정으로 연결되고, 참여하고, 권한을 부여받는다고 생각하는 일터를 만들어야 한다. 이 책은 궁극적으로 오늘날의..

Back to Human

Back to Human

다시 인간으로

저자 Dan Schawbel 출판사 Da Capo Lifelong Books

A Financial Times Book of the Month! Back to Human explains how a more socially connected workforce creates greater fulfillment, productivity, and engagement while preventing burnout and turnover.

This Is Marketing

This Is Marketing

이것이 마케팅이다

저자 Seth Godin 출판사 Portfolio

마케팅, 영업, 광고에 대해 게임을 변화시키는 접근 방식! 수백만 명의 기업가, 마케팅 담당자, &#..

This Is Marketing

This Is Marketing

이것이 마케팅이다

저자 Seth Godin 출판사 Portfolio

"This Is Marketing is a very accessible way into Godin's thinking.... Godin writes in pacy, jargon-free prose and this book is interesting and useful for anyone who wants an insight into how, and why, we buy things or change our habits in any way." - The Financial Times